How It Works

The Seekr Score

Seekr is a news site and search engine that uses proprietary Artificial Intelligence (AI) technology to index thousands of websites and top news sources using natural language processing.

A numerical scale from 0 to 10, where ten indicates the highest quality and zero is the lowest one.

Seekr evaluation algorithms offer a consistent and programmatic assessment of results in just seconds. For each result, Seekr AI analyzes the quality of information, adherence to journalistic principles, and general reliability of the author and domain source.

Seekr evaluation algorithms offer a consistent and programmatic assessment of results in just seconds. For each result, Seekr AI analyzes the quality of information, adherence to journalistic principles, and general reliability of the author and domain source.

Each article is analyzed using several machine-learning algorithms that detect the presence of specific elements that can indicate techniques used to mislead the reader (i.e., subjectivity, absence of byline, exaggeration, clickbait, etc.) Once analyzed, the result is scored using an aggregate numerical rating based on several contributing factors. A higher presence of a particular factor may negatively impact the overall Seekr Score.

When clicking on a Seekr Score, the Seekr Score Factors appear. These factors are defined in the following table:

Factor	Description
Byline	A byline names the author(s).
Title Exaggeration	The title overstates aspects of the story.
Subjectivity	The article expresses points of view that go beyond reporting facts.
Clickbait	The title appeals to curiosity or emotion instead of describing the story.
Personal Attack	The person is attacked rather than the argument.
Lack of Site Disclosure	Websites that do not share their mission, ownership, and policies may be less reliable.

The Seekr Score Factors are shown with a Low-Medium-High sliding bar chart, shaded from teal to red. In each article, if there is a high detection of a particular factor, the bar moves to the red side. A higher presence of a particular factor may negatively impact the overall Seekr Score.

News sites are transparent when they disclose accurate information about themselves such as their mission, ethics, ownership, and policies. Transparency is key in building trust, and fully transparent sources are likely to be more reliable.

Seekr strives to be as accurate as possible. We are always working hard to improve our algorithms.

Political Lean

Seekr is a news site and search engine that uses proprietary technology to index thousands of websites and top news sources using natural language processing.

It is easy to state a particular website always leans left or right, however, at Seekr we believe the right approach to reduce bias and overgeneralization is to analyze the exact content of an article.

Seekr will analyze every news article, those where political content is detected will be scored through the Political Lean Indicator.

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Seekr Score

Political Lean

How It Works

The Seekr Score

How Does the Seekr Score Work?

What Does The Seekr Score Look Like?

How Does Seekr Score Information?

How Do I Read the Seekr Score Factor Scale?

What Does Lack of Site Disclosure Mean?

How Accurate Is the Seekr Score?

Political Lean

How Does the Seekr Political Lean Indicator Work?

What Does the Seekr Political Lean Indicator Look For?

What the Seekr Political Lean Indicator Does Not Evaluate